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Shandong Changluhong Tire Co., Ltd. | National High-tech Enterprise | Shandong Specialized, Refined and Innovative Small and Medium-sized Enterprise
Brand

Shandong Changlu Hong Tire Co., Ltd. was established in April 2019 with a registered capital of 100 million yuan. It is located at the east end of Aokema Avenue in Yinan County, Linyi City. The company covers an area of more than 1260 acres, with a total investment of 1.5 billion yuan and a construction area of about 700000 square meters. The first phase has completed office buildings (6 floors, 6178 square meters), mixing buildings (35.3 acres, 23586 square meters), 2 radial tire workshops (1 # radial tire workshop covers an area of 140000 square meters, with a total length of 984 meters and a width of 142 meters, and 2 # radial tire workshop covers an area of 130000 square meters, with a total length of 984 meters and a width of 130 meters), 4 staff apartments, 1 research and development center, and 1 restaurant building. One heating center. At present, there is a production line with an annual output of 6 million sets of high-performance semi steel radial tires under construction and operation, with 780 employees. The main product is semi steel high-performance radial tires. The company's products have successfully landed in more than 50 countries and regions including Europe, America, Southeast Asia, the Middle East, and Africa, and the export volume has increased rapidly. Our domestic product sales network covers more than 30 provinces, cities, and municipalities directly under the central government. In 2024, the sales revenue will reach 1.132 billion yuan, the export earnings will be 123 million US dollars, and the tax payment will be 31.46 million yuan.

 

The factory mainly produces and tests equipment, all of which are imported from developed countries such as Germany and Japan. The rubber mixing equipment was introduced from Kobe Steel Corporation (KOBELCO) in Japan; Introduction of curtain fabric and steel wire rolling equipment from Italian company CONNERIO ERCOLE; Introduction of tread and sidewall extrusion equipment from TRESTER, Germany; Introduction of tire forming equipment from VMI company in the Netherlands; The tire dynamic balance and uniformity testing machine has been introduced from Japan International Measuring Instrument Co., Ltd. (KOKUSAI). The company actively engages in research and development cooperation with domestic rubber machinery manufacturers, including well-known domestic rubber machinery enterprises such as Guangdong Julun, Beijing Hengchi, and Guilin Zhonghao.

 

Stable and reliable product quality, mature and sound quality management system, have won the recognition of global consumers. The company currently has two independent brands, Changlu Hong and Gepu, with more than 1500 specifications and models. It has successfully passed ISO90001, ISO/TS16949 quality system certification, ISO14001 environmental management system certification, and GB/T28001 occupational health and safety system certification. The product has passed a series of domestic and international certifications such as China 3C, US DOT, European ECE, Middle East GCC, and Brazil TNMETRO. It has been successively awarded honors such as National High tech Enterprise, Shandong Province "Specialized, Refined, Unique and New" Small and Medium sized Enterprise, Shandong Province Science and Technology Innovation oriented Small and Medium sized Enterprise, Shandong Province Digital Economy "Morning Star Factory", Linyi Green Factory, Linyi City One Enterprise One Technology Research and Development Center, Linyi City Enterprise Technology Center, Linyi City Engineering Research Center, and Meritorious Enterprise in Yinan County Economic Development Zone.


1260 Company Area [ha]
1500 Tire Model [unit]
600 Yearly Production [10000]
Company Spirit
Enhance and improve
Guided by market demand, continuously optimizing product performance, quality, and service, breaking industry standards through iterations, and meeting users' higher expectations for safe travel.
Energy saving innovation
Enhance the level of refined management in enterprises, focus on the trend of green travel, break through the bottleneck of tire materials and structural design through technological research and development, create energy-saving products with low rolling resistance and high wear resistance, and help reduce energy consumption and environmental burden.
Unity and pragmatism
Consolidate team strength, overcome difficulties in production, research and development, and sales with a down-to-earth style, and build a solid foundation for enterprise development through efficient collaboration and pragmatic actions.
Unceasing progress
Not satisfied with existing achievements, always maintain the spirit of exploration in technology, management, and service, let Changlu Hongren continue to move forward on the path of pursuing excellence, and promote the long-term development of the enterprise.
Development History
From 2025 to present
As of now, the company's production capacity is still steadily increasing, and profits and taxes are also maintaining a good upward trend. In the future, we will continue to uphold the company's vision and values, constantly innovate and develop, provide customers with better products and services, create greater value for shareholders, and make more contributions to society.
2024
The company has once again reached an important stage of development, undergoing large-scale technological transformation and equipment upgrades, introducing internationally advanced production technology and testing equipment, further improving product quality and production efficiency. The annual total revenue reached 1134.51 million yuan, with profits and taxes of 56.92 million yuan. Through continuous innovation and optimization, the company's visibility and reputation in the industry continue to improve.
2023
With excellent product quality and good market reputation, the company has achieved significant growth in sales and reached new heights in profitability and taxes. The total annual revenue reached 996.01 million yuan, with a profit and tax of 21.62 million yuan. This not only proves the success of the company's business model, but also provides strong financial support for the company's further development.
2021
The company has carried out its first capacity expansion, adding multiple advanced production equipment and achieving a significant increase in production capacity, further meeting the market's demand for products. At the same time, the company focuses on technological innovation and product upgrades, continuously optimizing product performance, and launching a series of new products with market competitiveness, gradually expanding its market share. Along with the increase in production capacity, the company's profits and taxes have also continued to rise.
2019
Changlu Hong Tire Co., Ltd. was officially established and has made a name for itself in the industry. At the beginning of its establishment, the company adhered to the concept of high-quality and innovative development, and quickly established a professional R&D and production team, laying a solid foundation for the company's development. In the first year after its establishment, the company successfully completed the construction and debugging of the production line, launched the first batch of high-quality tire products, and quickly gained recognition in the market with its excellent performance and reliable quality, opening up a market situation for the company. With the continuous growth of market demand, the company continues to increase investment and expand production capacity.
  • From 2025 to present
  • 2024
  • 2023
  • 2021
  • 2019
Honor
Environmental Management System Certification Certificate
Occupational Health and Safety Management System Certification
quality management system certification
China National Compulsory Product Certification Certificate
High tech Enterprise Certificate
Outstanding Contribution Enterprises in 2024
Meritorious Enterprise of 2024
Linyi City Same Line, Same Standard, Same Quality Enterprise (2023-2025)
Executive Director Unit of Linyi Chemical Industry Association
President Unit of Yangdu Military and Commercial Federation in Yinan County
Top 10 Export oriented Enterprises in 2022
Advanced Enterprise in Safety Production of Development Zones in 2022
Outstanding Contribution Enterprises to the Economic Development of the Development Zone in 2023
2024 Advanced Enterprise in Charitable Education Assistance
Tire Series Tire Series